Consulting & Marketing
Market analysis and product range concepts
In order to tap into potential customers with your products and cover the existing needs of your target group, you need to know the market and your potential customers. To this end, we prepare market studies for you and analyse the competitive situation so that we can submit an individual product range proposal to you on this basis.
We are also happy to support you in the selection of suitable formulations, optimum containers in terms of function and design, as well as sprayers and closures in the appropriate form. Furthermore, on request, we can take care of the selection, specification and design of your labels as well as the translation of the label texts into the required language.
Positioning and sales promotion
Through successful positioning and the integration of other helpful marketing strategies such as miniatures, test samples, incentives and promotions, it is possible to address target groups in the best possible way. With our knowledge we are at your side with suggestions as well as with the implementation. Of course, we consider your corporate design – in Germany, Europe or globally.
In order to optimally reach potential buyers with these measures, however, the sales promotion at the point of sale as well as the individual salesperson also matter. Therefore, we offer you concrete advice on these topics as well as training courses for your sales staff – either at your premises or at ours.
Creation of brochures and images
An important tool in sales are brochures that support the sales force in their daily work or reach the end customer directly with messages. That is why we are happy to show you references, make suitable suggestions and, in the final step, realise your brochures – gladly also in several languages.
Our strengths also include the creation of suitable images for your sales catalogues or article databases.
With our Compliance Service, you are also always up to date with the latest legal requirements, such as REACH and GHS. Thanks to our strong customer orientation and customer support, we are always able to implement very individual special solutions – competently, in line with the market and with the target group in mind.